In 2017, Millenials represent the most important demographic for the hotel industry in North America. Who are they and why they matter!
Will this year mark the demise of Twitter? Is Live-streaming poised for a big uptake? Here are 7 trends that will rock the online travel marketing world! Or not 🙂
Did you know 58% of bleisure travelers take as many leisure days or more than the business component of their trip? This recent study by Expedia Media Solutions and Luth Research highlights the many opportunities with bleisure travelers!
Is a tagline really that important when it comes to defining a travel destination? Check out this world map to compare and judge by yourself!
Travelers in Canada, the UK or USA don’t behave the same way when it comes to their online decision-making. A recent study shows this clearly!
Not sure about the best dimension for that image on that Facebook post? Is it the same on a mobile device? Check out this infographic for all the details!
While 2020 may seem far away, there are emerging tech trends already impacting travel and industry stakeholders. Here are the salient ones to understand!
Having a good web strategy and dynamic social media engagement is no longer enough, as travel brands struggle to achieve effective digital marketing. So what gives?
Getting influential people to talk about your brand is an effective strategy, now more than ever in this digital age. Here is a useful 10-step process to help you navigate the influencer marketing reality!
Email is alive and well, but marketers need to think mobile and adapt their approach as digital marketing evolves. Here are 5 tips to consider.