Facebook remains the most important social media, in particular with Millenials. Here are some key new features to take into consideration for your online marketing.
A recent study by Cornell University confirms yet again how important it is to answer online reviews. But only to a certain extent, apparently! Should you answer questions and comments on social media as well?
A recent report shows just how much smartphones and tablets impact travel bookings. And we will share our thoughts on Facebook this summer too, as always!
From Marriott to Hilton, and many independent hoteliers in between, the message is getting clearer: book direct and save. Are consumers listening?
Millenials, or travelers aged 18 to 35, represent the biggest cohort out there, at almost 80 million. Here are some key trends for travel brands wishing to engage with them!
Social media and mobile continue to play an increasingly important role in the travel & hospitality realm. Here are some eye-opening stats about where we’re at in 2016!
Can you imagine experiencing a new destination… if you are blind? Tourisme Quebec’s new campaign tells a superb story that’s going viral!
Mobile messaging apps are becoming key tools in the communications mix for travel brands. Here are best practices to follow and mobile apps to embrace!
TripAdvisor is the most popular mobile app in travel since 2014. How can they remain relevant to users? Here is the process they put in place!
Google is the dominant player in online search, yet there is much more to it beyond search and social media. Here are 10 tools brands should use and embrace! Which one is your favorite?