Did you know that 40% of UK Millenials say they consider how Instagramable a location when trip planning? Read on for more useful social media takeaways!
There are numerous benefits to live streaming videos for travel brands. Check out this insightful infographic for a breakdown per social platform.
3 years after publishing our first edition of the book “Social Media Best Practices in Travel Marketing”, here comes the revised and updated 2018 version.
From guest posts to contests, paid partnerships and account takeovers, there are many ways to work with influencers to promote your travel brand.
Do you invest time and money online just to send users to your website’s home page? Landing pages are useful and will increase campaign results.
Many companies churn out quality content without having a proper strategy in place to begin with. Which platform should you prioritize? Blogs? Instagram?
Facebook and Google are now in the top 4 for most popular review sites in the hotel industry. Are OTAs losing steam? What about TripAdvisor?
In an era of increasing noise on the web and social media, and Facebook posts seeing dismal organic reach, email marketing makes more sense than ever!
Voice search and virtual assistants are emerging as the next big digital trend travel marketers need to embrace. Here are some key implications.
Since video will account for 80% of all traffic on the web by 2020, brands need to embrace its potential and social media platforms are at the forefront.