When it comes to online travel marketing, there’s never a dull moment! A new research claims the “Billboard effect” is dead. Things aren’t so simple.
What can we expect in terms of travel trends for the future? This neat infographic summarizes a few trends that tourism stakeholders should take note of!
When it comes to online travel marketing, there are few topics as hotly debated as bookings: direct, through OTAs or other third parties.
Tourism is big business across the globe. Only when current events impact this industry do we tend to measure how much it matters to our livelihoods…
When it comes to social customer service, Facebook and Twitter are often considered the two leading options. But which one will strive in the long term?
Travel brands are active on social media, as they embrace its potential to amplify content and engage with travelers. Here are five trends that matter.
The travel marketing sphere is evolving fast, in particular when it comes to its digital landscape, social media and mobile. Some key stats to consider!
In 2015, travel brands must embrace social media within their travel marketing strategy. My new handbook provides practical advice and hands-on examples.
The Canadian travel industry has been wanting to reinvest into the US leisure market. Connect America will provide a 210M$ opportunity over 3 years!
With Google now rewarding mobile-friendly sites in its mobile search engine results, how are Canadian travel brands adapting to this new reality?