Frédéric Gonzalo

Hospitality Marketing Consulting

Training, keynotes and webinars
All over the world
Frédéric Gonzalo
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  • About
    • Frederic Gonzalo
    • Team
  • Services
    • Keynotes
    • Training
    • Consulting
    • Webinars
    • Website Audits
    • Ebooks
  • Store
  • Blog
  • Contact
  • Members
  • Newsletter
22 September 2015

9 Tips For Awesome Content On Your Hotel Website

Is your hotel website driving engagement and conversion as you expect it? Check out these 9 tips to create awesome content driving business to your site!

content marketing is the new advertising
9 February 2013

Content Marketing Is The New Advertising

Understanding what content marketing is and where it's headed next was part of #css13 keynote sessions I attended this week.

content marketing is the new advertising
20 November 2012

Content Marketing: Where Do We Go From Here?

Changes to Facebook's algorithm have many brands questioning their investment in this media. How will content marketing strategies change?

Magazine CHIC - POP du Groupe Germain
8 October 2012

Expanding Your Brand With Custom Publishing

Brand publishing is a powerful yet lesser-known part of the storytelling toolkit. Interview with Anne-Marie Boissonault, founder of YQB Media, brand publisher.

Content length impact on performance
24 February 2013

How To Apply Content Marketing In Hospitality

Content marketing relies on a six-step process ensuring brands are aligned to achieve their business objectives.

18 January 2014

What Content Travelers Seek Online

Online content consumption is growing, as consumers spend 93% more time with online content than they did 3 years ago. What impact for travel marketers?

Most consumers visit a mix of online properties before booking their travel
10 August 2016

Why Travel Brands Must Create Exceptional Content

This insightful infographic details the 4 keys to creating exceptional content for travel brands in 2016 and beyond.

20 April 2014

Will there be ‘content shock’ in travel?

Is there too much content being shared within the travel & hospitality sphere? Will we reach a threshold when content marketing loses its effectiveness?

Featured

Webinars


Many webinars available for immediate viewing : short, relevant and instructive!

Categories

  • Destinations (27)
  • Digital Marketing (61)
  • Hotels (30)
  • Influence Marketing (10)
  • Online Reputation (17)
  • Personal (11)
  • Social Media (111)
  • Travel Marketing (197)
  • Travel Trends (44)

Recent articles

  • 4 Ways To Use ChatGPT4 in Travel Marketing
  • Social Media Dos and Don’ts for 2024
  • 5 Trends in Tourism Marketing for 2024
  • Which online resources lead to booking travel
  • 10 Mindblowing Stats on Travel in 2023

FRÉDÉRIC GONZALO, IT’S :

+ 350

CONFERENCES, WORKSHOPS
TRAININGS ET WEBINARS

700

Articles

250

WEB AUDITS

50

COACHED BUSINESSES

+ 350

CONFERENCES, WORKSHOPS
TRAININGS ET WEBINARS

700

Articles

250

WEB AUDITS

50

COACHED
BUSINESSES

As a certified trainer, training is eligible in Quebec for expenses under the Act to promote the development and recognition of workforce skills.

OUR CLIENTS

Some of the clients we are honored to work with.

Transat Québec International Promutuel CQDC APCHQ Expedia Group
« Frederic spoke at our RSAA Summit in Feb. 2013 and did an excellent job. His presentation was outstanding and our members learned a lot from him. I recommend him highly. »
Matt Grayson
Executive Director, Receptive Services Association of America
RSA of America
« Frederic was an excellent speaker and was able to provide our delegates with useful information about how to manage TripAdvisor and working with OTAs. »
Kieu MacLellan
Industry Partnerships & Marketing, Nova Scotia Tourism Association
« Frederic is a very result oriented individual. His drive to succeed sets him apart. He will always go the extra mile and his proactive approach gives him the edge everyone is looking for. Frederic is always well informed on current events and sees the impacts on the business, which are afterwards translated into a detailed actionable plan. »
Marc-Andre Nobert
Business Manager
Fido
« Rarely have I worked with someone with such an unwavering work ethic. Frederic is curious and always looking for newer, better ways of doing things. It would be hard to find someone with more passion for the travel & tourism industry. Frederic has seen if from pretty much every angle. »
Jean-Sebastien Monty
President & Partner
U92
« Frederic was the Co-Chair of EyeforTravel’s Online Marketing Strategies for Travel Summit in Miami. His knowledge and passion for the travel industry made him an obvious choice. After going the extra mile to deliver a breakout session of his own, Frederic more than exceeded our expectations. »
Brian Smith
Global Events Director
Eye for travel
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