13 April 2014
8 Canadian Destinations Shining in the Digital World
While Canada may not be a trailblazer in terms of online travel marketing, here are a few destinations that stand out and shine with some creative ideas and execution.
1 December 2013
Mind The Gap… Between Online and Offline Marketing
A recent study shows how important it is to help online consumers with phone assistance, in particular in the travel vertical, for higher conversion rates.
27 May 2015
Social Media Best Practices in Travel Marketing [New Book]
In 2015, travel brands must embrace social media within their travel marketing strategy. My new handbook provides practical advice and hands-on examples.
