25 June 2018
7 Reminders For Your Social Media Strategy
While we may take some best practices for granted, here are a few useful reminders for travel brands struggling with social media marketing.
Tag: social media strategy
10 July 2022
Marketing travel when travel sucks!
How should we proceed with travel marketing when the tourism ecosystem falls apart? Here are some elements of reflection moving forward.
18 April 2011
The 4 questions you need to answer before building your social media task force
There are 4 key questions one should have in mind before setting up a social media task force within a company in the travel industry.
27 June 2012
The Seven Business Drivers of A Social Media Strategy
Before embarking on social media, organizations should have a marketing plan in place on which business drivers will align.
6 January 2020
Why TikTok Matters For Travel Brands
TikTok is the hottest social media out there and travel brands should embrace its possibilities in order to gain a competitive edge!
