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Durant cette conférence marketing, il est question du réseau professionnel LinkedIn et de son utilisation dans un contexte de développement d’affaires, particulièrement dans un contexte inter-entreprises (B2B) :

  • Bref état des lieux du web et des médias sociaux aujourd’hui;
  • Démystification de LinkedIn : son rôle dans l’échiquier des médias sociaux, qui est l’utilisateur-type, ses avantages et inconvénients, etc.;
  • 10 trucs pour mieux utiliser LinkedIn : exemples concrets pour pouvoir utiliser la plateforme de manière efficace, savoir pourquoi et comment remplir son profil, les fonctionnalités utiles, les pièges à éviter et le temps à consacrer afin d’y performer et générer des leads.
  • Questions et réponses

Conférence qui peut être donnée en public ou sur mesure pour les besoins spécifiques d’une entreprise.

Je réserve cette conférence