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Aujourd’hui plus que jamais, le processus décisionnel pour un achat commence par des recherches en ligne. Or, saviez-vous qu’au Québec 88% des entreprises n’ont pas de site web transactionnel?
Peut-être n’est-ce pas une obligation pour votre marque, vos produits et services, mais quelles sont les opportunités et défis découlant d’une présence dynamique sur les médias sociaux? Et que penser des nouvelles technologies qui viennent bousculer nos façons de faire et de développer des affaires?
Durant cette conférence, il est question de:
L’état du marketing web et des médias sociaux au Québec aujourd’hui
Les tendances du marketing à comprendre et utiliser dès maintenant
La sainte trinité du marketing numérique: votre site web, les infolettres, les médias sociaux
Exemples et bonnes pratiques inspirantes
Je réserve cette conférence