A recent study by Cornell University confirms yet again how important it is to answer online reviews. But only to a certain extent, apparently! Should you answer questions and comments on social media as well?
A recent report shows just how much smartphones and tablets impact travel bookings. And we will share our thoughts on Facebook this summer too, as always!
From Marriott to Hilton, and many independent hoteliers in between, the message is getting clearer: book direct and save. Are consumers listening?
Millenials, or travelers aged 18 to 35, represent the biggest cohort out there, at almost 80 million. Here are some key trends for travel brands wishing to engage with them!
Social media and mobile continue to play an increasingly important role in the travel & hospitality realm. Here are some eye-opening stats about where we’re at in 2016!