30 April 2023
The end of social media (as we know it)
For travel and hospitality brands, social media remains a pivotal component of their digital marketing. But is the end nearer than we think?
Social Media
4 March 2023
Social Media Engagement Benchmarks for Travel Brands
When it comes to social media engagement, how do you compare with other brands and industries? This benchmark report is useful!
24 July 2022
Should Your Brand Even Bother With TikTok?
TikTok is hugely popular with a widening userbase. How useful can it be for travel brands with their online marketing efforts?
19 June 2022
What works on Facebook (or not)
The evolution of Facebook is a continuous process, but some important changes are coming. Round up of key features changing and improving.
5 December 2021
Time To Get Your TikTok Mojo
As TikTok is becoming a mainstream player, what usage can we foresee for travel and hospitality organizations?
21 November 2021
Facebook, Metaverse, Travel, and You
What impact will Facebook's new metaverse have with travel marketing? Not much, for now, but things could move fast!
7 July 2021
5 reasons why travel brands must work their social media presence
Travel brands must continue to invest time and efforts on their social media accounts. Here are 5 reasons why.
28 February 2021
Travel Marketing on Clubhouse
Clubhouse is the talk of the town on social media. Literally. What opportunities for travel and hospitality marketing?
27 September 2020
Instagram Engagement Rates Decline
As a recent study suggests, brands are seeing decreasing engagement rates on Instagram. Why is this, what can we do about it?
