What is the ROI of Social Media in travel and does it matter?
What are key performance indicators one should monitor in order to justify investing in social media? ROI matters, after all!
Articles about social media best practices, trends and use cases in travel and hospitality marketing.
What are key performance indicators one should monitor in order to justify investing in social media? ROI matters, after all!
Twitter is a social network on which a dynamic presence can lead to increased sales.
Is advertising in social media a waste of time and money, or does it simply complement existing tactics to foster engaged online communities?