When it comes to posting links, ads, images or videos on Facebook, it can sometimes be confusing to know and remember the optimal dimensions, specially as these will vary depending on which device users login to consume your travel marketing content.
Remember: more than 85% of Facebook content is now viewed from a mobile device and, in fact, close to 60% (58% to be more precise) of users view Facebook content on mobile only.
So size of images and videos, and length of titles and text are very important!
Facebook Cheat Sheet
The folks at TechWyse recently created this very useful cheat sheet with all things Facebook post & ad dimensions. This is the kind of infographic you will want to pin, bookmark, print out and/or save to your desktop or preferred device for later consumption.
It will come in handy when time comes to hit the “publish” button or whenever you create your next ad campaign on Facebook!