Frederic Gonzalo, auteur sur Frederic Gonzalo

Travel brands will face a challenge as we emerge from this pandemic: meeting consumer's evolving expectations!

Lodging providers and travel marketers must get ready for the return of travel as mass vaccination progresses. Here are 5 tips to help!

TripAdvisor is launching its new subscription-based loyalty program. Will it revolutionize hotel distribution? Will travelers buy in?

Does your hotel, destination, restaurant or attraction appear in search results near travelers? Here are key SEO factors that matter in 2021.

Wondering what travel intentions will be in 2021 for consumers? This recent study by Expedia Group Media Solutions holds a few answers.

Travel and hospitality marketing practitioners should pay attention to these trends in the coming year.

According to a recent study, the path to purchase for Canadian travellers has changed in the eye of the pandemic. Here are key findings.

For travel and hospitality brands, a performing website can often represent a competitive advantage. Here are 5 tips to consider.

Author: Frederic Gonzalo