Frédéric Gonzalo

Hospitality Marketing Consulting

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Frédéric Gonzalo
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  • About
    • Frederic Gonzalo
    • Team
  • Services
    • Keynotes
    • Training
    • Consulting
    • Webinars
    • Website Audits
    • Ebooks
  • Store
  • Blog
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Author: Frederic Gonzalo

Expedia Explore Connect 2023
21 May 2023

Travel search is about to change. Big time!

When it comes to travel search, we tend to rely on Google. Or at least we used to! With generative AI, things are about to change.

the end of social media
30 April 2023

The end of social media (as we know it)

For travel and hospitality brands, social media remains a pivotal component of their digital marketing. But is the end nearer than we think?

Generative AI in travel industry
29 March 2023

How Generative AI is transforming travel marketing

Generative AI tools such as ChatGPT or Google Bard are taking society by storm. Travel and hospitality marketers should take notice!

Social media benchmarks for travel brands
4 March 2023

Social Media Engagement Benchmarks for Travel Brands

When it comes to social media engagement, how do you compare with other brands and industries? This benchmark report is useful!

Hotel marketing priorities in 2023
19 February 2023

Where to put your marketing efforts in 2023

For travel and hospitality marketing, the coming year should be all about first-party data. Among other priorities, of course!

Travel marketing trends 2023
11 December 2022

5 travel marketing trends for 2023

What are some the key trends we can expect to impact travel marketing in the coming year? Here are five to watch closely.

Webinaire 10 trucs pour améliorer l'efficacité de vos infolettres
23 November 2022

5 Useful Tips For A More Successful Newsletter

Here are some handy tips to help you optimize the performance of your newsletter and get better results along the way!

5 things keeping travel marketers awake at night
28 October 2022

5 things that keep travel marketers awake at night

As we emerge from the Great pandemic, travel marketers share common issues that won't go away anytime soon!

Hilton Hotels dedicated employee website
7 August 2022

3 Marketing Tips For Your Employer Branding

With the ongoing labor shortage crisis, building a strong employer branding is crucial in travel and hospitality.

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Featured

Webinars


Many webinars available for immediate viewing : short, relevant and instructive!

Categories

  • Destinations (27)
  • Digital Marketing (57)
  • Hotels (30)
  • Influence Marketing (8)
  • Online Reputation (17)
  • Personal (11)
  • Social Media (109)
  • Travel Marketing (188)
  • Travel Trends (44)

Recent articles

  • Travel search is about to change. Big time!
  • The end of social media (as we know it)
  • How Generative AI is transforming travel marketing
  • Social Media Engagement Benchmarks for Travel Brands
  • Where to put your marketing efforts in 2023

FRÉDÉRIC GONZALO, IT’S :

+ 350

CONFERENCES, WORKSHOPS
TRAININGS ET WEBINARS

700

Articles

250

WEB AUDITS

50

COACHED BUSINESSES

+ 350

CONFERENCES, WORKSHOPS
TRAININGS ET WEBINARS

700

Articles

250

WEB AUDITS

50

COACHED
BUSINESSES

As a certified trainer, training is eligible in Quebec for expenses under the Act to promote the development and recognition of workforce skills.

OUR CLIENTS

Some of the clients we are honored to work with.

Transat Québec International Promutuel CQDC APCHQ Expedia Group
« Frederic was an excellent speaker and was able to provide our delegates with useful information about how to manage TripAdvisor and working with OTAs. »
Kieu MacLellan
Industry Partnerships & Marketing, Nova Scotia Tourism Association
« Rarely have I worked with someone with such an unwavering work ethic. Frederic is curious and always looking for newer, better ways of doing things. It would be hard to find someone with more passion for the travel & tourism industry. Frederic has seen if from pretty much every angle. »
Jean-Sebastien Monty
President & Partner
U92
« Frederic was the Co-Chair of EyeforTravel’s Online Marketing Strategies for Travel Summit in Miami. His knowledge and passion for the travel industry made him an obvious choice. After going the extra mile to deliver a breakout session of his own, Frederic more than exceeded our expectations. »
Brian Smith
Global Events Director
Eye for travel
« Frederic is a very result oriented individual. His drive to succeed sets him apart. He will always go the extra mile and his proactive approach gives him the edge everyone is looking for. Frederic is always well informed on current events and sees the impacts on the business, which are afterwards translated into a detailed actionable plan. »
Marc-Andre Nobert
Business Manager
Fido
« Frederic spoke at our RSAA Summit in Feb. 2013 and did an excellent job. His presentation was outstanding and our members learned a lot from him. I recommend him highly. »
Matt Grayson
Executive Director, Receptive Services Association of America
RSA of America

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