Is advertising in social media really a waste?
Is advertising in social media a waste of time and money, or does it simply complement existing tactics to foster engaged online communities?
Is advertising in social media a waste of time and money, or does it simply complement existing tactics to foster engaged online communities?
From search to Adwords, including video sharing and wearable devices, Google still leads the online world. But for how long? Can it resist Facebook and other contenders?
Can hoteliers still achieve online success without investing in paid search campaigns? Yes, as long they realize the battle ahead...
A recent study shows how kids and parents adopt and adapt to social networks. Almost 1 out of every 3 kids has a social media account!

There are numerous benefits to live streaming videos for travel brands. Check out this insightful infographic for a breakdown per social platform.

Smartphones and tablets are an increasing part of our connected lifestyles. Marketers and consumers embracing these devices are more than channels.

For travel brands, embracing digital marketing is no longer a choice but an obligation. Don't know where to start? Gonzo Marketing can help!

Travelers search online on 6.5 devices and 38 travel sites on average before booking a package nowadays. How do travel brands communicate effectively in this new context?

TripAdvisor recently conducted its biggest traveler survey ever. Web, social & mobile play key roles. Are marketers adapting quickly enough?