16 February 2013
Great Example of Travel Destination Going Digital: Singapore
Singapore recently launched "handy", a great way to discover the destination while staying connected: guide, apps, games, calls and more!
Destinations
Articles and thoughts about destination marketing and how travel organizations can or should adapt to evolving technologies, trends and best practices.
2 October 2014
Hashtags Coming Alive in Destination Marketing
Here are 3 examples of destinations using hashtags both online and offline, for greater awareness, buzz and overall brand effectiveness!
20 November 2018
How Football Can Stir Destination Marketing…
The folks from Visit Philadelphia made the most of its football team, the Eagles, making it to Super Bowl earlier this year!
3 July 2012
How Local Destinations Use Social Media in Quebec [STUDY]
Quebec is split up into 22 local tourism destinations. A recent study looks into social media usage and challenges that lay ahead.
19 May 2015
How Mobile-Friendly are Canadian Destinations?
With Google now rewarding mobile-friendly sites in its mobile search engine results, how are Canadian travel brands adapting to this new reality?
11 May 2013
How Quebec City Crowdsources Locals To Promote Its Destination
Quebec City is the latest destination to embrace social and locals to help promoting its destination through a simple yet efficient microsite with contest.
23 March 2013
How Travel Destinations Are Embracing Social
Tourism Australia and Tourism Montreal are two recent examples of travel destinations empowering travelers through social media.
24 July 2014
How Visit Philly crowdsources its next ad campaign
Visit Philadelphia is back with yet another creative approach to get locals and travelers to share images and participate in the destination marketing efforts.
15 May 2011
Is Canada as a destination ready for emerging markets?
Going after markets like China, Brazil and India makes sense for Canada. The real question is: how committed are we?
