24 September 2014
10 LinkedIn Metrics That Matter
Whether you have a personal profile or you manage a company page, Linkedin provides meaningful metrics. Here are some of the key indicators to keep track of.
Tag: social media
7 February 2016
13 Instagram Tools for Your Social Marketing
There are countless tools and apps to help better manage your presence on Instagram. Here are 13 of my favorites, specially for travel brands!
16 June 2015
5 Social Media Trends for Travel Brands
Travel brands are active on social media, as they embrace its potential to amplify content and engage with travelers. Here are five trends that matter.
25 June 2018
7 Reminders For Your Social Media Strategy
While we may take some best practices for granted, here are a few useful reminders for travel brands struggling with social media marketing.
16 October 2014
8 Etourism Stats to Consider for 2015
Here are 8 impactful statistics to ponder in the realm of online travel & hospitality. Which one surprises you most?
29 September 2015
8 Key Elements For An Effective Hashtag
When it comes to visual storytelling, travel brands have many options across various social networks. In order to succeed, a compelling hashtag is a must!
31 December 2014
Best Posts of 2014
Here are the top 5 popular posts of 2014 and some insights into what to expect on this blog in 2015!
13 July 2014
Best Practices in Travel: Email Marketing
Email is not dead, in fact it's a key tactic within travel brands' online strategies. Here are a few tips and examples to optimize your approach!
9 February 2012
Biggest trend in travel marketing for 2012? Embracing SoMoLo
2012 will be a great year in travel. Its biggest challenge may come from how industry marketers embrace social, mobile and local.
