19 December 2019
Hotels and Influencer Marketing [INFOGRAPHIC]
Influencer marketing has become a key tactic that ought to be integrated within online marketing strategies for hotels and travel brands.
Category: Hotels
21 August 2018
The Importance of Email in Hotel Marketing [INFOGRAPHIC]
Understanding the 5 stages of email marketing across the customer journey helps to identify timely contents and offers. Here are useful tips and examples.
22 January 2018
Does Influencer Marketing Work For Hotels? [INFOGRAPHIC]
Should you work with YouTubers, Instagramers or other influencers to promote your property? Here are a few pointers that can help understanding the process.
21 November 2017
Facebook Marketing For Hotels [INFOGRAPHIC]
Hotels and travel brands are making better use of Facebook than before. Here are key items to consider for an effective marketing strategy.
27 September 2017
California Dreaming… With Hostelling International
Youth hostels are a great way to travel on a budget. And it's not just for youth! Here's a summary of my California road trip with kids, hostelling away...
5 July 2017
Hotel Bookings: Direct vs OTA
It makes sense for hoteliers to drive direct bookings in order to save on commissions paid out to online travel agencies. Right? Yes, but not always.
16 June 2017
Is Organic Search Dead For Hotels?
Can hoteliers still achieve online success without investing in paid search campaigns? Yes, as long they realize the battle ahead...
22 February 2017
Online Reputation Management Still A Challenge For Hotels
The latest Global Hotel Reputation Benchmark Report released by Revinate has some good news. And areas for improvement as well.
23 January 2017
17 Hotel Marketing Trends For 2017 [INFOGRAPHIC]
From Snapchat ads soaring to Instagram ramping up ecommerce, here are 17 trends hotel & travel marketers need to embrace in 2017!