10 December 2020
5 Travel Marketing Trends For 2021
Travel and hospitality marketing practitioners should pay attention to these trends in the coming year.
Author: Frederic Gonzalo
15 November 2020
How Canadians Purchase Travel Post-Covid-19
According to a recent study, the path to purchase for Canadian travellers has changed in the eye of the pandemic. Here are key findings.
25 October 2020
5 Tips To Improve Your Website Performance
For travel and hospitality brands, a performing website can often represent a competitive advantage. Here are 5 tips to consider.
27 September 2020
Instagram Engagement Rates Decline
As a recent study suggests, brands are seeing decreasing engagement rates on Instagram. Why is this, what can we do about it?
18 August 2020
5 SEO Tips For Travel Brands
Showing up first among organic search results is key to an effective online presence. Here is why SEO matters for travel brands.
19 July 2020
Using Linkedin To Enhance Your Personal Brand
Linkedin can be a great platform to build credibility, authority and thought-leadership. Elements that are crucial to building your personal brand.
14 June 2020
Security is the new marketing
Travel marketing is entering the era of Covid-19, as brands and consumers emerge from confinement with summer upon us. Health and security are now key!
17 May 2020
What next for travel marketing?
As the economy slowly recovers and people consider travelling again, here are few considerations for travel marketing to be effective!
24 April 2020
Soon Come: The Future of Jamaica Tourism
In this most recent edition of PAX Live, we discuss how Covid-19 is affecting Jamaica tourism and how marketing seeks to uplift spirits moving forward!
