Frederic Gonzalo’s Blog
Benetifs of live streaming videos

Marketing Tips For Your Live Streaming Efforts [INFOGRAPHIC]

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While most travel brands are aware that video has become a key media to use to achieve above-average community engagement, live streaming is still an under-utilized functionality across social platforms where it is available. Yet, consider some of these stats:

  • 80% of customers would rather watch live videos from brands rather than read posts
  • Facebook Live videos are watched 3 times longer than regular ones
  • 63% of Millenials watch live content – 42% create it!
  • Twitch is one of the biggest live streaming sites with 10M active daily users

These are just a few of the insightful stats you will find in the following infographic created by the folks at Filmora on the topic. Check it out below!

Live Streaming On Social Media

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Frederic Gonzalo
Speaker and consultant with over 25 years of experience in travel marketing, sales and communications. Since 2012, I provide strategic planning consulting, website audits as well as digital marketing coaching for all levels of organizations, from SMB to large travel organizations.
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Frederic Gonzalo
Speaker and consultant with over 25 years of experience in travel marketing, sales and communications. Since 2012, I provide strategic planning consulting, website audits as well as digital marketing coaching for all levels of organizations, from SMB to large travel organizations.
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« Frederic was the Co-Chair of EyeforTravel’s Online Marketing Strategies for Travel Summit in Miami. His knowledge and passion for the travel industry made him an obvious choice. After going the extra mile to deliver a breakout session of his own, Frederic more than exceeded our expectations. »
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Frederic Gonzalo
Speaker and consultant with over 25 years of experience in travel marketing, sales and communications. Since 2012, I provide strategic planning consulting, website audits as well as digital marketing coaching for all levels of organizations, from SMB to large travel organizations.
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