6 November 2018
Design Tips For More Effective Newsletters
From mobile responsiveness to button size and colors used in your newsletter layout, here's an infographic full of useful tips!
Frederic Gonzalo’s Blog
All you need to know about travel trends, digital marketing and social media best practices for hospitality brands
23 October 2018
5 Reasons To Work With an Influencer
Influencer marketing is all the rage nowadays, but why would any travel brand want to use this tactic? Here are 5 good reasons why.
17 October 2018
Mobile Marketing Tips for Travel Brands [INFOGRAPHIC]
Did you know mobile devices are used for 75% of the time people spend on social media? Find out more about how mobile is impacting travel marketing today.
9 October 2018
The Evolution of Social Media Usage in Destination Marketing
Google+ is now officially dead, Facebook algorithm keeps giving headaches while Instagram remains hot. How are travel marketers responding to changes?
11 September 2018
Pros and Cons of Using Facebook Business Manager
If you wonder whether you should create a Facebook Business Manager account or not, make sure to read this article beforehand!
29 August 2018
Yes, SEO Still Matters
There are many factors that come into play and affect how your website will perform in search engines. Here is an insightful infographic on the topic.
21 August 2018
The Importance of Email in Hotel Marketing [INFOGRAPHIC]
Understanding the 5 stages of email marketing across the customer journey helps to identify timely contents and offers. Here are useful tips and examples.
23 July 2018
The Impact of Social Media in Ad Spending [INFOGRAPHIC]
How do you define ROI metrics for your social media ad campaigns? Are you still buying ads in newspapers or magazines? Here are some eye-opening stats!
