6 January 2020
Why TikTok Matters For Travel Brands
TikTok is the hottest social media out there and travel brands should embrace its possibilities in order to gain a competitive edge!
Author: Frederic Gonzalo
28 June 2016
Why Travel Agents Still Matter
Travel agents were supposed to become extinct when online travel solutions appeared. Lo and behold, agencies are still around! Here are 4 reasons why.
10 August 2016
Why Travel Brands Must Create Exceptional Content
This insightful infographic details the 4 keys to creating exceptional content for travel brands in 2016 and beyond.
6 October 2015
Why Visual Content Drives Social Media Engagement
Did you know people retain only 10% of what they hear, 20% of what they read, but 80% of what they see? Visual content is key for effective communication!
23 December 2014
Why Visuals are Key in Travel Marketing
Did you know people retain 80% of what they see, but only 20% of what they read and 10% of what they hear? Photos play a key role, specially within travel...
20 April 2014
Will there be ‘content shock’ in travel?
Is there too much content being shared within the travel & hospitality sphere? Will we reach a threshold when content marketing loses its effectiveness?
22 February 2016
Will Virtual Reality Be A Game Changer in Travel Marketing?
More and more hospitality brands are using VR technology to get potential travelers to experience their product or service. Fad or true game-changing trend?
23 November 2014
Will you book your next hotel on Amazon?
With the imminent rollout of Amazon Travel across three cities in the U.S., hoteliers can expect more change with their online distribution approach!
10 August 2013
With social media, the only constant is change!
Trying to follow Facebook changes can be an overwhelming task, yet we need to understand the implications. Same goes for Linkedin and most social networks...
