9 October 2014
What Motivates Us to Travel? [INFOGRAPHIC]
Contrary to popular belief, travelers are 9 times more likely to crave unique rather than pampered experiences. Many other interesting findings in this report!
2 October 2014
Hashtags Coming Alive in Destination Marketing
Here are 3 examples of destinations using hashtags both online and offline, for greater awareness, buzz and overall brand effectiveness!
24 September 2014
10 LinkedIn Metrics That Matter
Whether you have a personal profile or you manage a company page, Linkedin provides meaningful metrics. Here are some of the key indicators to keep track of.
18 September 2014
KPIs for Your Social Media Dashboard
Among the various metrics available to measure your brand's performance on social networks, which key performance indicators should you prioritize?
10 September 2014
How Buying Travel Packages Differs: US vs UK
UK consumers make 35 visits to travel sites before booking a package. How does it compare with US consumer behaviors? Read on for some interesting findings...
3 September 2014
Photos Impact Bookings More Than Reviews
Responding to reviews is a best practice for hoteliers but did you know properties showing at least one photo are +225% likelier to get booking inquiries?
28 August 2014
5 Travel Marketing Conferences For This Fall
Here are 5 conferences to attend this Fall in the travel & hospitality vertical, if you are interested in networking & learning with best practices!
21 August 2014
Top Travel Bloggers in Quebec
There are numerous lists of travel bloggers, but none take into consideration the French-speaking nature of Quebec. Here are some of its top travel bloggers!
14 August 2014
Video Best Practices in Travel Marketing
Travel branded videos are amongst the most viewed on YouTube. Here are more interesting findings and best practices to make the most of this opportunity.
