23 March 2013
How Travel Destinations Are Embracing Social
Tourism Australia and Tourism Montreal are two recent examples of travel destinations empowering travelers through social media.
Travel Marketing
Articles about digital marketing, tech, trends and tools for travel and hospitality brands seeking to stay on top of the game and strive in this fast-evolving landscape.
16 March 2013
Online Resources Key To Travel Decision-Making [INFOGRAPHIC]
TripAdvisor recently conducted its biggest traveler survey ever. Web, social & mobile play key roles. Are marketers adapting quickly enough?
20 January 2013
How Google Plans To Dominate The Travel Sphere
Since purchasing ITA back in 2010, Google has been showing clear signs of its intentions to dominate the travel industry. What next?
20 December 2012
The Mobile Revolution in Travel
After the web and social media revolutions, mobile is the new game-changer. The always-on, connected traveler is the next eldorado!
4 December 2012
How Digital Influences Travel Decisions Around The World
63% of travelers say friends & family are most influential factor in choosing a vacation destination. A recent study shows how travel decisions vary across the globe!
26 November 2012
Canadian tourism at a crossroad
The Canadian Tourism Commission recently launched its new promotional video for international audiences. What are recent trends showiing?
25 October 2012
Vacation Time Goes Unused By Most Americans [INFOGRAPHIC]
Did you know Americans gave up an estimated 226 million vacation days in 2011, which represents $34.3 billion worth on unused vacation days?
17 October 2012
Fake online reviews on the rise
Fake accounts and reviews are increasing, affecting the online purchase decision-making process. How big of a problem is this in travel?
8 October 2012
Expanding Your Brand With Custom Publishing
Brand publishing is a powerful yet lesser-known part of the storytelling toolkit. Interview with Anne-Marie Boissonault, founder of YQB Media, brand publisher.
