24 October 2016
8 Tech Trends Travel Marketers Need To Embrace
While 2020 may seem far away, there are emerging tech trends already impacting travel and industry stakeholders. Here are the salient ones to understand!
Travel Marketing
Articles about digital marketing, tech, trends and tools for travel and hospitality brands seeking to stay on top of the game and strive in this fast-evolving landscape.
3 October 2016
The Challenges of Travel Marketing in the Digital Era
Having a good web strategy and dynamic social media engagement is no longer enough, as travel brands struggle to achieve effective marketing. What gives?
31 August 2016
Web Design Inspiration for Independent Hotels
Ever wonder what makes a good hotel web site? Design matters when it comes to your key digital presence. Here are great inspirational examples.
10 August 2016
Why Travel Brands Must Create Exceptional Content
This insightful infographic details the 4 keys to creating exceptional content for travel brands in 2016 and beyond.
6 July 2016
Social Media at Mall of America [Case Study]
Mall of America, with its 520 stores, is the biggest in the United States. Discover how they monitor and engage with customers on social media!
9 May 2016
Hotels Promoting Direct Bookings: It’s About Time!
From Marriott to Hilton, and many independent hoteliers in between, the message is getting clearer: book direct and save. Are consumers listening?
23 April 2016
Why Millenials Matter [INFOGRAPHIC]
Millenials, or travelers aged 18 to 35, represent the biggest cohort out there, at almost 80 million. Here are some key trends for travel brands.
29 March 2016
Best Practices in Travel: Messaging Apps
Mobile messaging apps are becoming key tools in the communications mix for travel brands. Here are best practices to follow and mobile apps to embrace!
23 March 2016
How TripAdvisor Built Its Successful Mobile App
TripAdvisor is the most popular mobile app in travel since 2014. How can they remain relevant to users? Here is the process they put in place!
