10 September 2014
How Buying Travel Packages Differs: US vs UK
UK consumers make 35 visits to travel sites before booking a package. How does it compare with US consumer behaviors? Read on for some interesting findings...
15 November 2020
How Canadians Purchase Travel Post-Covid-19
According to a recent study, the path to purchase for Canadian travellers has changed in the eye of the pandemic. Here are key findings.
19 January 2012
How digital devices affect family togetherness
43% of families choose computers and tablets to connect together versus only 21% for TV. What is the impact of digital devices on families?
4 December 2012
How Digital Influences Travel Decisions Around The World
63% of travelers say friends & family are most influential factor in choosing a vacation destination. A recent study shows how travel decisions vary across the globe!
18 October 2011
How Facebook and Email marketing really are alike
Integration of Facebook & Email marketing strategies makes a lot of sense, as Jay Baer shared in a recent presentation during Facebook Success Summit 2011.
6 April 2014
How Facebook influences… TripAdvisor!
TripAdvisor shows results based on comments and reviews left by travelers worldwide. But did you realize how integrated it is with your Facebook network?
20 November 2018
How Football Can Stir Destination Marketing…
The folks from Visit Philadelphia made the most of its football team, the Eagles, making it to Super Bowl earlier this year!
29 March 2023
How Generative AI is transforming travel marketing
Generative AI tools such as ChatGPT or Google Bard are taking society by storm. Travel and hospitality marketers should take notice!
20 January 2013
How Google Plans To Dominate The Travel Sphere
Since purchasing ITA back in 2010, Google has been showing clear signs of its intentions to dominate the travel industry. What next?
